Every year, I make plans to go to the Sturgis Motorcycle Rally, and it has never worked out. Well, this year, it might actually happen, thanks to Indian Motorcycle. They’ve invited me to cover the event, where they may be revealing new trim levels and talking about other interesting news.
I have to admit, big motorcycle events really aren’t my thing. I’ve been to a bunch over the years. While there’s a lot of entertainment to be had at a rally, from bike shows to live music to people-watching, the overwhelming number of bikes, people and sounds tend to turn me off after a few hours. I’ve seen some really dangerous riding at rallies and it sets my teeth on edge. I don’t mind the drinking and carousing and adult behavior — but it rarely makes me proud to be a motorcyclist when I see it in concentrated form.
So, why am I going? Well, it’s work, for one thing. And I really am curious about what Indian is going to have to say this year. They’ve been making a lot of big moves, and I want to hear about them first hand.
Stay tuned for a full report.